Money Marketing Sees Suzuki Offering $100 To Test Drive A Kizashi Before Buying An Audi

Miscellaneous | Dean | December 7, 2009 at 02:25

Suzuki are ready to supply US dealerships with their brand new 2010 Kizashi this month. The Asian company is so excited about the new model that they are planning to give buyers $100 for adding the all-new model to their ‘might-buy-this-list’.

The marketing project is known as the Kizashi Test Drive Challenger and it will target customers considering an Audi A4 or Acura TSX to first test drive the 2010 Kizashi before they make their decision. Buyers who decide to purchase an Audi A4 or Acura TSX (4-cylinder models only) within 10 days after their Kizashi test drive will then receive $100 check or stored value debit card.

“The Kizashi was designed and engineered to offer a premium driving experience consistent with the near-luxury sport sedan segment,” said Koichi Suzuki, executive vice president of American Suzuki Automotive Operations.

“With styling, performance characteristics, luxury features and a new advanced All-Wheel-Drive system on par with the Audi A4 and Acura TSX, we’re excited to extend this unique offer to consumers across the country, providing potential sport sedan buyers another reason to consider the all-new Kizashi-at a substantial savings. We’re definitely putting Kizashi’s premium without the premium moniker to the test.”

This offer ends on the 31st of January, 2010.

A different deal indeed.


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